A logomark system for T3

T3 ships more than one product, so the mark had to hold as T3.chat, as T3.code, and on its own in a favicon or an app grid. Nobody commissioned it. I drew it between March and May 2026 and posted the versions as they came, first in the T3 Discord and then as a thread on X. The community, @r_marked, and @theo told me which ones were working.

T3 logomark exploration shown as a compact black and white symbol
The T3 logomark

Hundreds of versions, in public

There are hundreds of drawings behind this mark. Most went up the day I drew them. Most are wrong. Drawing the wrong shape is how I find the right one, and doing that in a channel full of people means someone tells me within the hour.

Tall T3 exploration canvas filled with logomark studies and rejected directions
The exploration canvas

The T and the 3 want to be one figure instead of two characters standing next to each other. The crossbar of the T carries into the 3, so the pair shares a spine. Finding that meant testing how far the 3 could open, how much the terminals could shear, and how much of the T could go missing before the mark stopped reading as T3.

T3 logomark sketch passes arranged across the exploration canvas
Sketch passes on the canvas

Feedback in the open

The first thing I posted was the system board. A mark that ships across a family has to be drawn where it gets used, so I built the cases out: the two logotypes, the iOS icon on its grid, the favicon ladder down to sixteen pixels, and the lockup on its clear-space frame. The angular version below is the one the server started calling the meat grinder.

T3 identity system board with logotypes, icons, favicons, and clear-space lockup
Logotypes, icons, favicons, and lockup

On 19 March 2026 I posted the application board in the T3 Discord and asked for thoughts.

T3 application board posted for feedback in the T3 Discord
The application board posted for feedback

markr came back with the note that set up the next two months: "It still feels like there is a bit of excess space between the glyphs, I can't quite put my finger on why though." I asked whether he meant the mark or the type. The mark, he said, the t and the 3.

T3 Discord feedback on the spacing between the logomark glyphs
Feedback on the spacing between the glyphs

A week later I brought the mark back heavier, on a brighter palette. markr: "Feels very heavy now, which compared to the rest of the products, feels out of place. I do like the idea with the sloping 3 though to get rid of that bug dead space." Someone else said it reminded them of a racing car logo.

Repainted T3 board with feedback on its weight and direction
The repainted board

I posted a thinner version the same evening and asked whether that killed the racing car. It moved the problem instead of solving it: pushing the 3 away reintroduced the gap, and not connecting the two made the mark look heavily unproportional. markr relayed what Theo had said about the iteration: not sold on the weights, or on the shape of the 3.

Thinner T3 mark test and feedback on the direction
The thinner test and the reply

By 31 March I was posting frames nine at a time. One reply read the fourth and the last as Ws, which is what happens when the crossbar shears too far. markr thought the direction was closer to right, since Theo had not liked the angles in the old logo, so the fix for one problem kept reopening another. "Mixed feedback on lots of them makes me go into all kinds of directions," I wrote. markr: "design by committee".

Nine T3 logo frames and the Discord replies they drew
Nine frames and the replies they drew

On 5 May the angled 3 got its verdict, secondhand: "I also like the angled 3, but Theo didn't 😭"

Angled T3 3 and the verdict on its direction
The angled 3, and the verdict on it

Some passes went angular and mechanical, with the bowl of the 3 squared off into facets.

T3 logomark weight and angle tests comparing heavier and lighter constructions
Weight and angle tests
Ghosted T3 comparison grid showing overlapping logomark proportions
Ghosted comparison grid

Color came last

Pink belongs to T3, but the mark had to survive without it. Every candidate was judged in white on black first and only then given the palette.

T3 logomark color passes arranged across the exploration canvas
Color passes on the canvas
T3 pink and monochrome colorway tests for the logomark
Colorway tests

Refining the drawing

The last pass is invisible at a glance. I thinned the joint between the crossbar and the bowl, pulled the bowl tighter, and squared the terminals so the mark keeps its rhythm at favicon size.

T3 logomark before and after comparison showing the final refined joint and terminals
Before and after refinement

On 13 May I posted the two curves side by side. markr: "I feel insane but those changes made a difference to my perception...."

T3 curve comparison and feedback on the smoothed version
The pinched curve against the smoothed one
T3 logomark rendered in a light application setting
The mark rendered in light

T3 has not adopted any of this. Every version is still public.